get to know us
Our dad, Jeff, grew up in Southern California in the 50s. That’s him driving with his favorite dog in the front seat.
His mom would drop him and his siblings off at the beach without any sun protection. Jeff carried his love for the outdoors into adulthood, spending years sailing and working on boats.
Years of sun exposure later led to multiple basal cell carcinoma surgeries.
My brother and I teamed up with our dad to create a line of mineral sun protection because it’s never too late to help prevent skin cancer.
HOSTING A BEACH CLEAN UP or event?
We often partner with outdoor organizations to help support communities. If you're interested in how we can help sponsor, contact us below for more information.
our mineral spf collection
SPF That Works as Hard as Your Skincare.
Let customers speak for us
Honestly, I’m not a sunscreen person. I’ve never understood how baking chemicals onto your skin is helpful. But, this sunscreen is different. It has good clean ingredients and does not feel heavy or sticky at all. I also love the fact that it’s slightly tinted so I don’t look like a ghost when I’m out in the sun. It’s the only sunscreen I will use from now on!
First off, most products in this category either compromise protection, load you up with unnecessary chemicals, or feel like you’re wearing a layer of grease in Arizona heat. This doesn’t.
Second, it goes on clean, spreads easily, and—this matters—doesn’t leave you looking like you chalked your entire body. It rubs in clear, dries well, and doesn’t feel heavy or suffocating. That alone puts it ahead of most mineral sunscreens.
Third, practical use: fragrance-free, water resistant, and no irritation. I’ve used it during outdoor workouts, long days in direct sun, and it holds up exactly the way it should. No burning, no skin reaction, no nonsense.
If you actually care about what you’re putting on your skin—and you spend any serious time outside—this is a solid choice.
My clients are really enjoying the SPF. If I can give you any advice or recommendation, I would tell you from a professional standpoint that it would be awesome if we had a backbar size for our facials or treatments that we do with the SPF tinted 50.. it sits beautiful on my clients post treatments!
I love a good sunscreen- living in AZ and gardening gotta protect my skin for life! This bottle is a great size and product that lasts! I have sensitive combination skin. It keeps my skin protected and hydrates. Never has broken me out. I can layer and reapply. It’s inspired me to move towards sunscreen makeup. I wore it while pregnant and during postpartum. Great product! Staple item.
I work in an outdoor restaurant and this sunscreen is perfect! It’s lightweight, tinted (yay!), and holds for a long time. Highly recommend! The owners such kind people. Always love supporting good people.
Awesome sunscreens! Great coverage and no artificial fragrances! Love them!
Application is great. Love that it is tinted!!!
I bought tinted mineral sunblock today at the Surfer Girl Festival in Oceanside and I’m seriously impressed. I’ve been paying $75 for a similar sunblock that wasn’t even water-resistant, but this one was only $25. Right away I noticed it’s not greasy at all, and the tint blends in so naturally you can’t even tell I have it on. Honestly, I don’t think I’ll be going back to the expensive brand after this.
Love love this so much. The only sunscreen that works for me while surfing over 2 hours ♥️
Love the way it feels on my skin, just enough tint to cover my “imperfections” and best of all my face hasn’t been sunburned!
Great feel to this oversized hoody that is 100% cotton, which is extremely hard to find these days most are blended with awful polyester. Feels like wearing a warm towel when you get out of the water and also looks good. One of my favorite colors so an extra plus.
Customer service was very responsive and I recommend their products and apparel, especially the sunscreen.
I'm a make-up snob, and I am picky about what I wear on the weekends/vacations to still look put together without looking like I'm all made up. This is the best tinted sunscreen I've ever used. Looks so natural and is not greasy at all! I have fair skin which is hard to match, but had no problem with the tint on this product.
We like it. The tube is pleasing color, its not too big, I can cary it anywhere. The cream is smooth and even.
We are passing some along to Lady golfers at the Biltmore, as this is really handy and waterproof. Thanks, we love it.
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